The Fast food industry. Much has changed over the past 5-10 years.
I remember when I was little going out to eat wasn’t a difficult decision … usually it came down to either Burger King or McDonalds. After a careful deliberation, Micky Dees was the usual choice and we were treated with some extraordinary cuisine like smashed burgers, crappy fries and chicken ‘mc’nuggets (i still wonder what was in that ‘chicken’). Obviously times have changed and I’m actually very ecstatic at the sheer amount of selection available. You now have Wendys, Taco Bell, KFC, Long John Silvers (do people actually still eat there?), Jack in the Box, Quiznos, Subway and a few more smaller chains. Some of theses fast-food joints try to deceive their customers, with updated logos and interior renovations. Don’t let them fool you, the food quality hasn’t changed (this is coming from a 2 1/2 year BK veteran). Don't be dismayed however, there is still hope. By looking at a tier system one restaurant has risen above the rest: Chick-fil-A. They have a massive margin for the best quality food and least wait times of all the low to medium tier places. Chick-fil-A is still the pinnacle of great food and even greater service - up until recently.
Now there are some new front runners that have emerged. I believe they are actually changing the game … Chipotle and Jimmy Johns.
If anyone has tried Chipotle you know where I’m coming from. The taste ecstasy that you experience is second to none. I’m certain they sprinkle crack or some type of drug on their food, though I could be mistaken (it’s that addictive). Some of you may declare, “well no problem I’ve been to Qdoba , that’s very similar” please don’t kid yourself … that’s like comparing lemonade to a well-aged wine. For another fun challenge once you’ve arrived at Chipotle is try and find at least 3 employees who have green cards – you may be there for a while.
The second newcomer is the edgy and hip Jimmy Johns. The sandwiches and subs there are simply sublime. Not to mention their ’25 cent delivery’ up to 15 minutes away – what spectacular service! Once you walk in you should be greeted immediately by a smiling face and young workers making deliciousness right in front of you. The styling and design of the Jimmy Johns restaurants are very interesting. They definitely have a unique feel inside. From what I’ve heard they are still fairly new and not as flourishing as Chipotle, but still impressive.
In conclusion, please understand that not everyone has the opportunity to experience these amazing locales. Granted, they are still growing and expanding their franchises. This past year I’ve noticed two Chipotles and one Jimmy Johns open up around my area. So I would encourage you to go and seek these incredible restaurants out. It might be an easy drive or possibly take several hours, but the experience will be worth it!
- Cheers









